KARACHI: SAP has appointed Saqib Sabah as head of its MEA North Growth Cluster, based at the company’s Islamabad office, the enterprise software giant stated in a statement on Tuesday.
Sabah will oversee SAP’s strategic growth agenda across Pakistan, Kuwait and Bahrain, reporting directly to regional leadership. The appointment signals SAP’s growing confidence in Pakistan as a priority market for enterprise technology adoption.
Sabah brings over 30 years of experience in enterprise software, digital transformation and AI innovation across Asia, Europe and beyond. He has previously been recognised as a leading technology professional in Malaysia and Singapore and is currently pursuing a doctorate examining AI’s impact on retail investing.
Ahmed Al-Faifi, SVP and MD of MEA North, said Sabah’s track record in business transformation made him well-positioned to accelerate the cluster’s growth agenda.
