KARACHI: L’Oreal Pakistan has launched Women of Worth Pakistan, a national platform recognising women whose work is creating measurable impact across society.
The initiative aims to highlight leadership, resilience and contributions in social, cultural, scientific and economic spheres. The first season will honour four established women and one Emerging Voice under 25, celebrating contribution rather than ranking individuals.
The programme will operate under three pillars: Recognition, Storytelling and Impact Enablement. An independent Advisory Council and Jury Panel, comprising experts from journalism, academia, social impact, healthcare, law and culture, will oversee selection to ensure credibility and neutrality.
The platform will recognise achievements across five fields: Social Impact and Grassroots Leadership; Science, Healthcare and Innovation; Arts, Culture and Creative Industries; Sports and Resilience; and Gen Z Emerging Voices. Nominations open later this month, with the inaugural cycle running from April to July 2026.