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Career counselling: questions and answers

A representational image of two professionals during an interaction. — Unsplash/File
A representational image of two professionals during an interaction. — Unsplash/File

Q1: Dear Mr Abidi, I have completed my BS in Electrical Engineering. Should I pursue a specialisation in renewable energy or continue in core electrical engineering fields?

(Hassan Raza – Lahore)

Ans: Dear Hassan, Electrical Engineering offers a wide spectrum of specialisations, and both core engineering fields and renewable energy present strong career prospects. Traditional areas such as power systems, electronics, and telecommunications remain fundamental to infrastructure development and industrial growth. However, renewable energy is an emerging and highly strategic field, particularly as countries worldwide—including Pakistan—shift towards sustainable energy solutions such as solar, wind, and hydro power. This sector is expected to grow significantly in the coming years, creating demand for specialised engineers.

My recommendation would be to build a solid foundation in core electrical engineering concepts and then consider specialising in renewable energy through certifications or postgraduate studies. This approach will allow you to remain versatile while positioning yourself for future-oriented opportunities.

Q2: Dear Sir, I have completed my BS in Media Studies. Should I focus on digital marketing or pursue a career in journalism?

(Ayesha Khan – Islamabad)

Ans: Dear Ayesha, Media Studies provides access to diverse career paths, and both digital marketing and journalism are impactful professions, though quite different in nature. Journalism focuses on reporting, storytelling, and public awareness, often requiring strong research, writing, and ethical communication skills. It is a field driven by public interest and societal impact. Digital marketing, on the other hand, is a rapidly expanding domain that involves brand management, social media strategy, content creation and data-driven marketing campaigns. It offers strong career growth, particularly with the rise of online businesses and e-commerce.

Your choice should depend on your personal interests—whether you are inclined towards public service and storytelling, or towards creative business strategies and brand development. If possible, gaining short-term experience in both areas can help you make a more informed decision.

Q3: Dear Sir, I have completed my BS in Accounting and Finance. Should I pursue professional certifications like ACCA or continue with a master’s degree?

(Bilal Ahmed – Faisalabad)

Ans: Dear Bilal, in the field of accounting and finance, both professional certifications and academic qualifications hold significant value. Certifications such as Association of Chartered Certified Accountants (ACCA) are globally recognised and provide specialised knowledge, practical skills, and strong career prospects in auditing, taxation, and financial management. A master’s degree, on the other hand, offers broader academic exposure and can open doors to roles in finance, banking, consulting, and academia. It may also be beneficial if you plan to pursue research or teaching in the future. If your goal is to enter the professional accounting field quickly and gain international recognition, ACCA would be a strong choice. However, if you prefer a broader business or finance career, a master’s degree could be more suitable. In some cases, combining both pathways over time can provide a significant competitive advantage.

Q4: Dear Sir, I have completed my BS in Civil Engineering. Should I work locally or explore opportunities abroad for better career growth?(Farhan Ali – Peshawar)

Ans: Dear Farhan, Civil Engineering offers opportunities both within Pakistan and internationally. Working locally allows you to gain practical experience in infrastructure development, construction management and project execution while building a professional network within your home country. Exploring opportunities abroad, however, can expose you to advanced technologies, international standards, and large-scale projects. Countries in the Middle East, Europe and other regions often offer competitive salaries and diverse project experience. My advice would be to first gain some relevant experience locally to strengthen your technical and professional profile. Once you have developed a solid foundation, you can explore international opportunities more effectively, as employers abroad typically prefer candidates with practical experience and proven skills.

(Syed Azhar Husnain Abidi is a renowned educationist in Pakistan, with more than 20 years of experience as provider of education counselling services. He has represented Pakistan in over 100 national and international seminars, conferences and fora. He is a recipient of the most coveted civil award Tamgha-e-Imtiaz).