KARACHI: Zindigi, the digital banking platform of JS Bank, has been named Pakistan’s Best Digital Bank at the Euromoney Awards for Excellence 2026.
The award recognises financial institutions for innovation, digital transformation and customer experience, according to a statement issued by the company on Saturday.
Zindigi said it has focused on expanding digital banking services in Pakistan, including solutions targeting freelancers, entrepreneurs and customers seeking digital financial services.
Noman Azhar, chief officer of Zindigi by JS Bank, said the recognition reflected the company’s efforts to develop digital financial solutions aligned with global standards.
“When we started Zindigi, we believed Pakistan deserved digital financial experiences that stand alongside the best in the world,” Azhar said.
The company said the award confirms the growing role of digital platforms in Pakistan’s financial services sector, as banks and fintech firms expand technology-driven services to improve access to financial products.
