KARACHI: Karandaaz Pakistan has formalised a partnership with Tapsys under its Raast Merchant Onboarding and Facilitating Entities (RMOFE) programme to support digital payment adoption among up to 10,000 micro and small merchants across Pakistan, a statement said on Friday.
The partnership will focus on merchant onboarding, activation and the use of smart soundbox technology to provide real-time audio transaction confirmation in local languages. Through this collaboration, Karandaaz and Tapsys aim to support the shift from digital payment infrastructure to active merchant-level usage, particularly in underserved markets.
Commenting on the partnership, Waqas ul Hasan, chief executive officer of Karandaaz Pakistan, said: “Micro and small merchants are central to Pakistan’s transition towards a more inclusive digital economy. Our partnership with Tapsys is aligned with the national vision for a cashless Pakistan and aims to address the trust and usability barriers that limit adoption at the merchant level. By enabling locally relevant tools such as real-time payment confirmation, we hope to support wider acceptance of digital financial services in underserved markets where the need and potential impact are significant.”
Highlighting the importance of simple and locally relevant payment tools for small merchants, Karim Jindani, Chief Executive Officer of Tapsys, said, “By integrating Raast payments with smart soundbox technology, we are giving micro-merchants the confidence to transition away from cash. This partnership with Karandaaz allows us to scale our PayApp platform and on-ground expertise, ensuring that digital financial empowerment is not restricted to major urban centres but becomes a nationwide reality.”